Info Products “Cookbook”
Ok, I’m going to use the Highly Contagious Marketing Blog to track progress on the new program I’m developing to help small business owners create simple information products.
I’d also like to use this as a way to invite collaboration although I’m not certain just how much of the project makes sense to publicize. Some of it feels pretty sensitive.
Latest developments today:
Added “Guiding Philosophy” points which will help set some boundaries around the project
Added a “People” section to begin tracking people I’d like to involve in the project
Feeling pretty solid around using the metaphor of a “cookbook” to introduce the idea.
I’ll make a .pdf document of the mindmap available but password protected